AbstractsMathematics
Market response measurement using the multinominal, multiattribute logit choice model
| Institution: | MIT |
|---|---|
| Department: | |
| Degree: | MS |
| Year: | 1980 |
| Keywords: | Sloan School of Management. ; Marketing Mathematical models ; Consumers' preferences Mathematical models |
| Record ID: | 1510997 |
| Full text PDF: | http://hdl.handle.net/1721.1/37645 |
Abstract
