Cosmetic Names : Their Formations and Semantic Implications
Institution: | North Texas State College |
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Department: | |
Year: | 1952 |
Keywords: | cosmetic names; perfumes; lipsticks; semantic implications |
Record ID: | 1527675 |
Full text PDF: | http://digital.library.unt.edu/ark:/67531/metadc130301/ |
In order to discover the semantic implications involved in advertising in general, the present study is confined to an investigation of the names of perfumes and lipsticks, taken as representative of the broader field.