AbstractsPsychology
Predicting interest in novel products: How psychological distance can be used for advertising
| Institution: | Leiden University |
|---|---|
| Department: | |
| Year: | 2014 |
| Record ID: | 1262505 |
| Full text PDF: | http://hdl.handle.net/1887/27692 |
Abstract
Predicting interest in novel products: How psychological distance can be used for advertising
| Institution: | Leiden University |
|---|---|
| Department: | |
| Year: | 2014 |
| Record ID: | 1262505 |
| Full text PDF: | http://hdl.handle.net/1887/27692 |
