|Institution:||University of Iceland|
|Full text PDF:||http://hdl.handle.net/1946/20917|
This study examines the use of euphemisms in relation to gender and motherhood using publicly available video blogs submitted by three groups consisting of: two males, two females and two mothers. A list of commonly used swear words was used to examine the absence or presence of euphemisms, along with a list that includes various types of euphemisms. Results indicate that mothers are far more likely to use euphemisms and their use of swear words was non-existent in the chosen videos.