AbstractsBusiness Management & Administration

Denim is commonly referred as cradle to grave product this statement is very much appropriate to denim since it has been used by people from the age group of 2 years to 60 years Over the years many different researches were carried out in fabrications and finishing of denim Functional finishes such as fragrance finish anti microbial finish anti fungal finish enhances the value of denim products in the current market scenario But very seldom research has been carried out in this area on denim apparels In this research work present necessity of value addition in denim apparel is addressed and the work is carried out in the direction of multifunctional finishing on denim tops using nano particles Titanium dioxide TiO2 Zinc oxide ZnO and fragrance oils namely rose and citrus oils The multifunctional finishing was carried out using direct exhaustion and microencapsulation methods An attempt has also been made to develop design collections of denim tops for college girls suitable for the southern part of India Coimbatore The feedback of the product developed was obtained from a panel of experts newline%%%reference p204-219, reference p220-227.